What’s in your Pot? The Great Sugar Debate

For those of you who’ve asked about the amount of sugar in our yogurts following the recent launch of Action on Sugar, we hope this helps answer your questions…

Here at Yeo Valley, we love selling plain and natural dairy products; in fact we sell more British organic milk and natural yogurt than anyone else! These yogurts, like all milk products, contain lactose which is a naturally occurring sugar.

Over 2 million people enjoy our natural yogurt every year but there are of course some that find our natural range a little bit plain or just don’t have the time to mix it with fresh fruit. That’s why we also make fruited yogurt, that’s sweetened to taste but using only unrefined organic sugar. We never use artificial flavourings, additives or artificial sweeteners – that’s just not what being organic is all about.

Some of the recent reports talked about our 0% Fat Vanilla Yogurt and the amount of sugar in it. When we make our 0% Fat yogurt, we add milk solids into the recipe which allows us to maintain the thick and creamy texture whilst reducing the fat content. As milk solids also contain lactose, (the natural sugar mentioned above), the overall sugar content in the 0% Fat range is a little higher than the full fat equivalent. The fruited Yeo Valley 0% Fat range includes a small amount of added unrefined organic sugar to support the naturally occurring sugars (lactose and fructose) which together help to boost the flavour and taste.

We welcome the Action on Sugar campaign and are sensitive to the use of added sugar when we develop our fruited recipes. We hope this helps you understand what’s in your pot of Yeo Valley yogurt and clarifies our position on sugar – if not, let us know.

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