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Yeo Valley Organic

Donate your Yeokens

Charity donations

Why not use your Yeokens to raise money for good causes? Simply use them to vote for the charity of your choice and we'll reward each one with a lump sum.

Charities for the next quarter

We choose three different charities each quarter to donate to. Got a good cause you think we should know about? Let us know by nominating them!
Tickled Pink

Tickled Pink

Every 10 minutes in the UK, someone is diagnosed with breast cancer. That’s why Asda Tickled Pink has supported the work of leading breast cancer charities since 1996. They are working with their partners, Breast Cancer Now and CoppaFeel!, to raise vital funds for world-class research, support for those affected by breast cancer and to educate their community of colleagues, customers, and suppliers to be breast aware. The sooner breast cancer is found, the more successful treatment is likely to be.


The Samaritans of Weston Super Mare and North Somerset provide a confidential emotional support service, 24 hours a day for people who are experiencing feelings of distress, despair, or worse. The Weston Super Mare and North Somerset Samaritans branch has been operational for more than 40 years. We are proud to support and be part of our local community. Volunteers at our branch respond to calls from people locally and across the country. In 2022, volunteers answered 15,209 phone calls from people experiencing emotional distress and the branch was open for 3,297 hours. Every donation received is vital for Samaritans to continue doing their inspirational work!
Missing People

Missing People

Missing People are the only UK charity that offer a lifeline for the 170,000 people who go missing each year in the UK. Additionally, they also provide support for family and friends of those individuals. Your donation helps provide a lifeline to vulnerable people who are affected by disappearance and have nowhere else to turn. Missing People only exists because of the amazing support of people like you. They are committed to treating everyone with openness, honesty, and respect. Someone is reported missing every 90 seconds in the UK and Missing People will not stop until every missing person is found safe; so please help raise funds so we can help bring them home to their loved ones.

Charity leaderboard

Donate as many Yeokens as you like to the pot for each charity. Every three months we'll give £1,500 to the one with the most Yeokens and £1,000 to the other two.

  1. Samaritans

    225,798 Yeokens
  2. Tickled Pink

    191,716 Yeokens
  3. Missing People

    182,077 Yeokens

Last quarter's donations

Thanks to everyone who donated their Yeokens! The charity with the most donations was...


Totally lost?

No idea what all this is about? Either take a look at our Handy Yeokens Guide, view the , or get in touch - we'll soon be able to set you straight.

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